Introduction | researching fields

Institute of Visual Research and Interaction is interested in:

- researching human perception and behaviour

- teaching students about the mentioned issues

DESINGING ISSUES
Designers should carefully create the solution that influence safety, health, and even life of users of visual communication. Places like railway station, an airport, a hospital are full of people who are under emotional pressure. Misunderstandings and mistakes can provide a lot of dramatic situations

Situations when our intuition is not enought we used research techniques. Visual Research are the base of the verification of design decisions. Perfect design exclude any possible mistakes.
 

RESEARCHING ISSUES:


Legibility hierarchy of elements of field of vision
Visual researches show precisely visual aspects like:
legibility, easiness of perception, information about the package contents, seeming package dimensions, the distance which ensures the legibility of image.

Visual researches describes:
objective parameters of perceived image:
- order of image features
- degree of shape recognition
- quickness of understanding the image meaning


Perception of movement – studies
- creating tools to test the perception of changing elements in visual area
- modifying visual tests to multimedial tools
- creating studio which register perception of visual stimuluses in movement


Perception of space and colours – studies
Capabilities of adaptation visual tests to research changing aspects of street's visual communication.
Using tests to create rules of sorting out and arrangement of visual information in the space.

Interaction
Interaction capabilities – new media, virtual world, 2D and 3D interaction
Researching results are shown in statistical analysis.
Conclusions are the source of design decisions.